IT’S A VIDEO-FIRST WORLD

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Target Voter: Millennials

Thu, Jun. 23, 2016 | By: Tremor Video

Tremor Video and Cygnal partnered to conduct research among likely voters in the US and found that millennials are more strongly influenced by online video.

In this research, we found that compared to the general population, millennials are more likely to consume political content digitally and are more strongly impacted by digital video. This underscores the importance of digital video in the political advertising arsenal this election season.

 

Political Infographic - Millennials

 

DOWNLOAD INFOGRAPHIC

 

Topics: Infographics

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